J. Crew
J.Crew appeared to be in the news a lot lately. Following the departure of its CEO in 2018, the company began the new year by closing six locations. The store closures are part of a larger plan to close 30 locations. Last summer, they made the proposal public. We don’t know, however, which locations they plan to close in order to meet their targets.
J. Crew
Vitamin Shoppe
Vitamin Shoppe is having the same problems as GNC. To get around these problems, they’re focusing on e-commerce and building a subscription business. In 2017, revenue was $1.2 billion, down 8.5 percent from the previous year. The problem is due to a decline in the popularity of shopping malls, as well as the emergence of competitors. With their category expansion, distribution services, and marketing efforts, we’re hoping they’ll be able to break free soon!
The Vitamin Shoppe Store